From:
To:

Subject: Our apology: A special coupon code and improvements coming your way

Hi [Customer First Name],

We’re sorry to hear you had a bad experience with our product. I apologize for this and want to make it right.

I have shared your feedback with our product managers so we can improve the product.

As a gesture of our apology, please accept this coupon code [exclusive code] that waives any charges for the upcoming three months. You can redeem it in the Gift Cards section under My Account.

Please use this period to reassess whether the product improvements meet your expectations.

If there’s anything else I can do, please let me know. Again, I’m sorry for the inconvenience.

Best,

[Your First Name]